Persona ~ Continued
We are going to connect with our customers at every step they have time to listen and/or talk to other people. Whether it is while driving to work, when they are at a coffee shop, while at home, or even while doing work.
Listening to podcasts means that our users have a mobile device in front of them at various places -- at home, in coffee shops, co-working spaces, airports, etc.
Our user needs to be able to find something that they like quickly, they need to share podcasts with others, and they want to hop in the conversation with others fast. And to do that I believe these are the questions our users should be able to answer when using our app.
1. What podcasts can I listen to right now.
2. What conversations can I join.